Lexus and the Olive Tree by Thomas Friedman ~ Books I Like

Saturday, May 16, 2009

Lexus and the Olive Tree by Thomas Friedman

Lexus and the Olive Tree by Thomas Friedman it was a novel perspective on what was happening in globalization of trade, communications, entertainment, etc. Half of this new, post-Cold War world is intent on building a better Lexus, on streamlining their societies and economies for the global marketplace, while the other half is locked in elemental struggles over who owns which olive tree, which strip of land.

Friedman argues that the American model of capitalism is the ideal version. Government must play a minimal role. "No one is in charge" simply means no overseer to represent the community's interests. Labour unions are to be quelled. No favours are to be shown to any not meeting the new performance standards.

The key question, addressed by Thomas Friedman, is how best to retain national identity and control over our lives while still linking up to the soulless, faceless global institutions in order to survive economically

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